Adopting technology to boost sales for cabinetry and home retail
In the ever-evolving landscape of retail, particularly in industries like home furnishing and custom interiors, the need for streamlined and accessible design tools has never been more critical. Enter modern CPQ (Configure, Price, Quote) systems—an innovation that simplifies technical complexity into a user-friendly platform for both employees and consumers. Traditionally seen as a technical tool used primarily by trained professionals, Formify’s CPQ is now revolutionizing the way people design, price, and order custom kitchens and wardrobes, making the process intuitive, interactive, and highly personalized.
From Technical Tool to Consumer-Friendly Platform
CPQ systems were originally developed to aid sales teams in configuring complex products and services, ensuring that every component fit together correctly and that pricing was accurate. For a long time, these systems required significant technical expertise to operate, particularly in industries like kitchen and wardrobe design, where the interplay of various materials, dimensions, and configurations could quickly become overwhelming.
However, advancements in technology have transformed modern CPQ into more than just a technical tool—it has become a platform that anyone can use, regardless of their technical skill level. By integrating intuitive design interfaces, real-time pricing, and a direct connection to a retailer’s inventory, modern CPQ systems have democratized the design process, enabling even the most novice users to create custom interiors with ease.
User-Centric Design: No Expertise Required
The most significant shift in modern CPQ systems is their emphasis on user experience. Unlike older systems, which were tailored to the needs of trained salespeople or designers, today’s CPQ platforms are designed with the end-user in mind. Whether you’re an experienced designer or a first-time homeowner, these systems offer an intuitive, drag-and-drop interface that simplifies the design process.
Users can easily select from a wide range of styles, materials, and configurations, all while visualizing their choices in real-time. Want to see how that walnut finish looks on your cabinets? Or how a particular countertop complements the rest of the kitchen? Modern CPQ systems make this possible with just a few clicks, offering an immediate visual representation of the final product. This not only enhances the user experience but also helps customers feel more confident in their choices, as they can see exactly what they’re getting before making a purchase with Formify they can even use an AR function to reflect their design on to the wall where they want to install it.
Why Invest in Modern CPQ?
Modern CPQ systems, like those offered by Formify, have fundamentally transformed the process of designing and ordering custom kitchens and wardrobes. By focusing on user-centric design, real-time visualization, and seamless integration with inventory, these platforms empower users to confidently create personalized interiors from the comfort of their own home. The customer journey can begin and conclude online opening up retailers and manufacturers to a much larger marketspace without increasing sales headcount and showroom space.